Why Supporting Small Businesses Matters This Holiday Season
As the holiday season approaches, the rush to find the perfect gift for loved ones begins. While large retailers and online giants offer convenience and quick fixes, shopping small this holiday season can have a profound impact—not just on your community, but on your shopping experience and the recipient of your gift. Here’s why choosing to support small businesses matters more than ever.
1. Your Dollar Makes a Difference
When you shop small, more of your money stays in the community. According to studies, for every $100 spent at a local business, approximately $68 stays within the local economy, compared to just $43 when spent at a national chain. Supporting small businesses means you’re helping families, neighbors, and entrepreneurs thrive—and that ripple effect can uplift entire communities.
2. Unique and Thoughtful Gifts
Small businesses often offer handmade, one-of-a-kind, or locally sourced products that you won’t find anywhere else. These items carry a personal touch that makes them truly special. When you choose a gift from a small business, you’re not just giving a product—you’re giving a story, an experience, and a piece of someone’s passion.
3. Builds Stronger Communities
Small businesses are the heart of any community. They sponsor local events, support schools, and create jobs. By shopping small, you’re directly contributing to the growth and vitality of your area, ensuring that it remains a vibrant place to live, work, and celebrate.
4. Better Customer Service
Small business owners are passionate about what they do, and that passion translates into exceptional customer service. When you shop small, you’re more likely to interact with someone who knows their products inside and out and is eager to help you find exactly what you’re looking for.
5. Sustainability Matters
Many small businesses prioritize sustainability by sourcing materials locally, using eco-friendly packaging, or offering products made by hand. By supporting them, you’re contributing to a more sustainable world—one purchase at a time.
6. Supports Dreams and Hard Work
Behind every small business is a dream and countless hours of dedication. Shopping small is a way of saying, “I see your hard work, and I value it.” For small business owners, each sale isn’t just a transaction—it’s a meaningful connection.
7. A Holiday with Heart
The holidays are about love, gratitude, and connection. What better way to celebrate than by supporting the people who pour their hearts into their craft? When you shop small, you’re spreading holiday cheer in the truest sense—by uplifting others and showing them that their work matters.
How You Can Support Small Businesses This Season
- Shop early: Small businesses often operate with limited inventory, so shopping early ensures you get the best selection while helping them manage demand.
- Spread the word: Share your favorite small businesses with friends and family, or leave a positive review online.
- Choose gift cards: If you’re unsure of what to buy, a gift card from a small business is a great way to support them and let your loved ones choose something they’ll adore.
- Engage on social media: Follow, like, and share posts from your favorite local businesses. It’s a simple and free way to support them.
This holiday season, consider the impact of your purchases. Every time you choose a small business, you’re not just buying a product—you’re investing in creativity, community, and connection. At Haus of Flame Candle Co., we’re honored to be a part of your holiday gifting and to share our passion for handcrafted, artisan products with you. Visit us at hausofflame.com to explore our collection.